Indexly

See every Google Core Update before it costs you traffic

Daily SERP volatility scoring, per-page ranking shifts and category-level traffic impact for every confirmed Google algorithm update — plus alerts that fire before Google announces the rollout.

Tracking volatility on
Volatility todayLive

2.6

/ 10 SERP volatility

Stable — no update detected

Last updateMar 2026

Pages tracked

318

Updates YTD

4

Alerts

On

Indexly userIndexly userIndexly user

3,000+ sites monitoring Google updates on Indexly

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Update Timeline

Every confirmed Google update — with rollout dates and impact severity

A single timeline of every Core, Spam and Helpful Content update Google has rolled out, with deployment windows, rollout status and the severity of impact on your tracked pages. So when someone asks ‘wait, was there an update last month?’ you have the answer instantly.

  • Confirmed Google updates with deployment dates
  • Rollout status — live, monitoring or complete
  • Per-update impact severity (high / medium / low)
  • One-click drill into ranking and traffic deltas

Update timeline

Last 12 months · 4 confirmed

  • March 2026 Core Updatecomplete

    Core Update · Mar 12, 2026Mar 25, 2026

    high impact
  • December 2025 Spam Updatecomplete

    Spam Update · Dec 5, 2025Dec 19, 2025

    medium impact
  • November 2025 Core Updatecomplete

    Core Update · Nov 8, 2025Nov 22, 2025

    high impact
  • August 2025 Helpful Content Updatecomplete

    Helpful Content · Aug 15, 2025Aug 29, 2025

    high impact

SERP Volatility

Daily volatility scoring — so you spot the spike before Google confirms it

Volatility is the early signal. Indexly scores SERP turbulence daily on a 0–10 scale, both across your tracked keywords and the broader index. When volatility crosses 7, you're inside an update window — and our alerts have already fired.

  • Daily 0–10 volatility score
  • Update windows highlighted automatically
  • Threshold alerts via email and Slack
  • Cross-engine comparison against Bing and Yandex

SERP volatility

30-day rolling window

Peak 7.8
02.557.510Mar 2026 Core UpdateHigh volatility (7+)7.8Mar 1Mar 30

Traffic Impact

Per-category traffic deltas — before, during and after every update

Aggregate traffic numbers hide the story. Indexly splits organic traffic by content category — editorial, commercial, product, resource — and shows the delta between pre-update baseline and post-update reality. So you know which content type Google rewarded and which it punished.

  • Pre- vs. post-update traffic per category
  • Per-page winners and losers list
  • Recovery trajectory after the update completes
  • Export to CSV for stakeholder reports

Traffic impact by category

Mar 2026 Core Update · pre-update vs. post-update

pre-update post-update
Editorial 2,650 (+18.7%)
Commercial 1,400 (-14.3%)
Product 1,800 (+14.9%)
Resource 400 (-6.2%)
Total organic sessions+2,650 (+6.1%)

What customers say

Trusted by SEO teams that need to react fast

We knew the March 2026 Core Update was rolling out before Google announced it — Indexly's volatility alert fired Friday morning. By the time competitors were panicking on Monday, we'd already triaged the affected pages.

Pim Broekstra

Pim Broekstra

SEO Manager, Center Parcs

The category-level traffic impact view showed our editorial content was up 18% post-update while commercial pages dropped 14%. That single insight rewrote our content roadmap for the quarter.

Alessandro Di Vito

Alessandro Di Vito

Managing Consultant, Elaboratum

Volatility data at scale

1,800,000

SERP positions sampled daily across customer keyword sets — every Core, Spam and Helpful Content update tracked

CallHubAbundlyOlera CareRankingCo

Built for global teams

Every language, every engine, every channel

20+ languages

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Search engines we cover

CMS & CDN integrations

  • WordPress
  • Ghost
  • Webflow

What's inside

Designed for fast post-update triage

Volatility alerts

Email and Slack pings the moment SERP volatility crosses your threshold — usually hours before Google confirms an update.

Cross-engine signal

See whether the volatility spike is Google-only or if Bing, Yandex and Naver are moving too — so you can rule out a localized issue fast.

Recovery tracking

Correlate the fixes you ship — content rewrites, schema, link cleanup — to ranking and traffic rebound. Stop guessing what worked.

Volatility, rankings and traffic impact — in your dashboard tomorrow

Connect your domain in 5 minutes. Get the first volatility score and update timeline by morning.

FAQ

Questions teams ask before tracking core updates

Want a deeper walkthrough? Book a demo.

What does Indexly's core update monitor track?

Every confirmed Google algorithm update — Core, Spam, Helpful Content and reviews updates — with deployment dates, rollout status, daily SERP volatility, and how your tracked pages moved during and after each update.

What is SERP volatility?

SERP volatility is a 0–10 measure of how much search rankings are shifting on a given day. A baseline day is 2–3; an active core update typically pushes volatility above 7. Indexly scores volatility daily across your tracked keyword set and the broader index.

How does the traffic impact analysis work?

Indexly compares organic traffic on each tracked page during the update window against a rolling pre-update baseline. You see deltas per page and per content category so you know whether editorial, commercial or product content moved most.

How quickly do you detect a new update?

Volatility spikes are detected within hours and Indexly raises an alert before Google officially confirms the update. Once confirmed, the update appears on the timeline with its name and rollout window.

Does Indexly help with recovery after an update?

Yes. Recovery tracking shows ranking and traffic trajectories per page after an update completes, so you can correlate fixes to measurable rebound.

Can I get alerts when an update starts?

Yes. Email and Slack alerts fire when daily volatility crosses your threshold or when a confirmed Google update begins rolling out.

Does this cover updates beyond Google?

Volatility and ranking tracking extend to Bing, Yandex and Naver in the same dashboard. Google Core Updates are the primary focus because they have the largest commercial impact.

Track every Google Core Update as it unfolds

Free to start. Five minutes to set up. Daily volatility, ranking shifts, traffic impact and update timeline from day one.

Volatility todayLive

2.6

/ 10 SERP volatility

Stable — no update detected

Last updateMar 2026

Pages tracked

318

Updates YTD

4

Alerts

On