Track how AI feels about your Brand
Monitor sentiment in AI-generated responses about your brand across all major platforms. Identify positive trends, catch negative mentions early, and understand how AI models perceive your company with comprehensive sentiment analysis and real-time alerts.
AI models are shaping public perception. Make sure they are telling your story the right way.
Why Sentiment Tracking Matters
Real-time sentiment analysis across all AI platforms to protect and enhance your brand reputation
AI Brand Sentiment Analysis
AI perception analysis across ChatGPT, AI Mode & Perplexity
Brand A
847 mentions
Sentiment Score
8.2/10
Positive Sentiments
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Fill Online PDFs
Negative Sentiments
Limited features in free version
File size restrictions
Privacy concerns with uploads
ChatGPT
89Claude
84AI Mode
78Perplexity
82Brand B
523 mentions
Sentiment Score
6.8/10
Positive Sentiments
Free to use PDF Tools
Simple PDF creation
Lightweight application
Negative Sentiments
Limited editing capabilities
Outdated user interface
Lacks advanced features
ChatGPT
72Claude
68AI Mode
65Perplexity
70Comprehensive Brand Sentiment Intelligence
Monitor, analyze, and optimize how AI models perceive your brand across every platform and context with advanced sentiment analysis
Sentiment Analysis
See whether AI models describe your brand positively, negatively, or neutrally across different prompts and contexts. Advanced NLP analyzes tone, emotion, and brand perception in every AI response.
π‘ Know exactly how AI perceives your brand with precise sentiment scoring
Reputation Management
Get alerted to negative sentiment or misinformation before it spreads to millions of AI users. Real-time monitoring with customizable alerts for rapid response to reputation threats.
π‘ Protect your brand reputation with early warning systems
Trend Analysis
Track how sentiment changes over time and correlate shifts with PR campaigns, product launches, or news events. Identify patterns and understand what drives sentiment changes.
π‘ Understand what impacts your brand perception and optimize accordingly
Early Warning
Identify emerging negative sentiment patterns and respond before they become widespread. Automated monitoring detects sudden sentiment shifts and emerging issues across all AI platforms.
π‘ Catch reputation threats before they escalate into major issues
Competitive Intel
Benchmark your sentiment against competitors and understand relative brand perception. See how AI models compare your brand to competitors in terms of favorability and trust.
π‘ Gain competitive advantages by understanding relative brand perception
PR Impact
Track how PR campaigns and announcements affect sentiment in AI responses. Measure the effectiveness of your communications and understand which messages resonate with AI models.
π‘ Optimize PR strategies based on actual AI sentiment impact
How Sentiment Tracking Works
Automatically monitor and analyze sentiment in every AI response mentioning your brand
Configure Brand Tracking
Set up monitoring for your brand, products, executives, and key topics across major AI platforms with customizable sentiment parameters.
AI Analyzes Every Mention
Our system automatically analyzes sentiment in every AI response, categorizing mentions as positive, negative, or neutral with contextual understanding.
Identify Patterns & Trends
See sentiment trends over time, drill down into specific topics, and understand what drives positive or negative perception across all AI platforms.
Take Action
Use insights to guide PR strategy, create corrective content, or amplify positive sentiment with data-driven recommendations and alerts.
Sentiment Tracking Use Cases
How teams use sentiment tracking to protect and enhance their brand
Crisis Management
Monitor for sudden sentiment shifts and respond quickly to emerging reputation threats in AI responses before they spread.
Product Launch Tracking
Measure how AI describes your new products and whether the messaging aligns with your positioning and brand goals.
PR Campaign Measurement
Track whether your PR efforts improve sentiment and brand perception in AI-generated content across all platforms.
M&A Due Diligence
Understand how AI perceives potential acquisition targets or assess your own brand before a transaction with sentiment analysis.
What customers say about Sentiment Tracking
Teams protecting and improving their brand reputation across all AI platforms
"Indexly has completely changed how I track my visibility across AI search engines. The AI Search Visibility and Prompt Tracking features helped me finally understand how ChatGPT and other models perceive my pages."
Hardik Patel
Solopreneur
EssayChecker.ai
"As an agency, staying ahead in SEO requires real-time workβand Indexly delivers exactly that. Auto-Indexing saved us countless manual hours, and the teamβs responsiveness is unmatched. Every feature feels built for productivity."
Tom
Marketing Agency
Essex UK
"Indexly works perfectly. I will be happy to hear about new tools, especially if their works for site ranking"
Patryk
Manager
"You guys always killing it, love it. Thank you!"
John Horn
Founder
Ohio, USA
Frequently Asked Questions
Learn how sentiment tracking helps you understand and improve AI perception of your brand
How does Indexly analyze sentiment in AI responses?
We use advanced natural language processing to analyze tone, emotion, and context in every AI response mentioning your brand. Our sentiment engine considers not just individual words but the overall context, comparative language, and implicit messaging to provide accurate sentiment scoring on a 3-point scale from very negative to very positive.
What's the 3-point sentiment scale?
Our sentiment scale ranges from -1 (Very Negative) to +1 (Very Positive) with 0 being Neutral. Very Negative includes criticism, warnings, or negative recommendations. Negative shows mild criticism or concerns. Neutral is factual without emotional tone. Positive includes favorable mentions and recommendations. Very Positive shows strong endorsement and praise.
Can I see what topics drive positive or negative sentiment?
Yes! Our topic analysis breaks down sentiment by specific subjects, product features, company actions, or news events. You can see which topics consistently drive positive sentiment (to amplify) and which drive negative sentiment (to address). This helps focus your content and PR efforts on the most impactful areas.
How does sentiment tracking help with PR and crisis management?
Sentiment tracking provides early warning systems for reputation threats. We monitor for sudden sentiment shifts, increased negative mentions, or emerging issues across all AI platforms. Real-time alerts let you respond quickly to prevent small issues from becoming major crises, and trend analysis helps you measure the effectiveness of your crisis response.
Is sentiment analysis accurate for nuanced brand mentions?
Our sentiment analysis is specifically trained for brand mentions and business contexts. It understands nuanced language like 'reliable but expensive' (mixed sentiment) or 'industry leader despite recent challenges' (qualified positive). We also provide confidence scores and allow manual review of edge cases to ensure accuracy.
How far back does historical sentiment data go?
Historical sentiment data extends as far back as your tracking history with us. For new accounts, we can analyze historical mentions from the past 90 days across major AI platforms. We maintain rolling 2-year archives for trend analysis, and enterprise customers can request longer historical analysis for specific research projects.
Want to see sentiment analysis in action? Schedule a personalized demo.
See Sentiment Tracking Demo