Get your brand mentioned on Google and AI Search

Indexly's AI Search Visibility platform analyzes six key areas of your brand's AI presence: (1) AI Crawlability — evaluating how easily GPTBot, ClaudeBot, PerplexityBot, and Google-Extended can access your site, including robots.txt configuration, structured data, and llms.txt file optimization. (2) Brand Mention Tracking — monitoring how frequently ChatGPT, Claude, Gemini, and Perplexity mention your brand across 200+ prompts. (3) AI Prompt Tracking — monitoring specific queries with tag-based campaign analysis. (4) Brand Sentiment Analysis — evaluating whether AI platforms describe your brand positively, negatively, or neutrally. (5) AI Traffic Analysis — measuring referral visits from AI assistants that traditional analytics miss. (6) Competitor Benchmarking — comparing your AI visibility against competitors with gap analysis and opportunity identification.

Indexly's AI crawlability analysis examines whether AI crawlers like GPTBot (OpenAI), ClaudeBot (Anthropic), PerplexityBot, and Google-Extended (Gemini) can properly access and understand your website content. The audit checks robots.txt configurations for each AI-specific user agent, evaluates structured data implementation (JSON-LD, Schema.org), tests page load speed and rendering, analyzes llms.txt file presence and quality, and identifies technical barriers preventing AI systems from indexing your content. You receive prioritized recommendations ranked by impact on AI visibility.

AI Search Visibility tracking monitors how often and how accurately AI platforms like ChatGPT (OpenAI), Claude (Anthropic), Gemini (Google), and Perplexity mention your brand in their generated responses. This is essential because AI platforms are becoming primary information sources — a brand may rank #1 on Google but be completely absent from AI responses. Indexly tracks mention frequency, contextual accuracy, recommendation language, competitive positioning, and sentiment across all major AI platforms, providing the data needed to optimize your content strategy for AI-driven discovery.

AI Traffic Analysis tracks website visits originating from AI assistants like ChatGPT, Perplexity, Claude, and Google AI Mode — referral traffic that traditional analytics tools like Google Analytics often miss or misattribute as direct or organic. Indexly identifies which AI platforms send the most visitors, analyzes user behavior from AI referrals (pages viewed, time on site, conversion rates), and provides optimization recommendations for this rapidly growing traffic channel.

Brand Sentiment Analysis evaluates whether AI platforms describe your brand positively, negatively, or neutrally across different contexts, queries, and platforms. Indexly provides platform-specific sentiment scores for ChatGPT, Claude, Gemini, and Perplexity separately, identifies which content topics drive positive or negative perception, benchmarks your sentiment against competitors, and recommends specific content optimizations — such as structured data improvements, authority-building content, and FAQ pages — to improve how AI systems present your brand.

Indexly's competitor benchmarking compares your brand's AI search visibility against competitors across ChatGPT (OpenAI), Claude (Anthropic), Gemini (Google AI Mode), and Perplexity. The analysis covers mention frequency, sentiment scores, content topics, citation sources, recommendation language, and visibility trends over time — identifying specific gaps in your AI strategy and content opportunities where competitors currently dominate AI responses. This enables data-driven prioritization of content investments for maximum competitive impact.

Generative Engine Optimization (GEO) is the practice of optimizing website content to be discovered, understood, and cited by AI-powered search engines and language models — including ChatGPT, Claude, Gemini, and Perplexity. Unlike traditional SEO which focuses on Google ranking positions, GEO focuses on being accurately mentioned and cited in AI-generated responses. Indexly provides the complete GEO toolkit: AI crawlability audits (checking GPTBot, ClaudeBot, PerplexityBot access), llms.txt generation, prompt tracking, brand mention monitoring, sentiment analysis, and content optimization recommendations — everything needed to implement a comprehensive GEO strategy.

Traditional SEO optimizes for ranking positions in Google search results based on backlinks, keyword density, meta tags, and Core Web Vitals. AI Search Visibility optimizes for being mentioned, cited, and accurately represented in AI-generated responses from ChatGPT, Claude, Gemini, and Perplexity. A website can rank #1 on Google but be completely absent from AI responses, or vice versa. The two approaches are complementary — modern visibility strategy requires both traditional SEO and AI search optimization. Indexly provides the monitoring, analysis, and optimization tools for the AI search visibility layer.